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marketing

FlexClip Review – The Easiest Video Maker for Social Video Marketing

The movement of videos certainly attracts more attention than a still image when we look at a feed on social networks.

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11 Steps to Get the Best Brand Image

We review 11 fundamental points to create a solid, convincing and personality brand image, touching on key points such as humor, the logo, the naming process or the importance of storytelling.

How Much Does a Google Adwords Campaign Cost?

The costs of a campaign in Google AdWords vary according to the objective set, the keywords used, etc. Unlike conventional advertising, where we pay to show the ad based on different variables – audience, number of viewings… – in AdWords we only pay if the user clicks. But how does this system work?

Advertising Investment in Digital Media Grows 13.5% in One Year

Last year, Spanish companies invested 1,972 million euros in advertising in digital media, 13.5% more than the investment registered in 2017, as indicated in the Digital Media Advertising Investment Study that has been presented by the IAB Spain, the Association of advertising, marketing and digital communication in Spain and which has been developed in collaboration with the consultancy PwC.