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digital

Errors in Digital Business Customer Service

Sometimes it happens that the customer who puts himself in the center when a solution is being developed is later forgotten when the business is already underway. Basic questions of customer service, more than overcome in traditional stores, fail too often in digital business.

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Digitization and Content Industries

In these first dawn of the 21st century, digitization has drastically reduced the cost of copying and transmitting information and has radically transformed many of the content industries, thereby exponentially increasing users’ ability to consume cultural products, such as music, books or movies.