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Digital Marketing

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

How Much Does a Google Adwords Campaign Cost?

The costs of a campaign in Google AdWords vary according to the objective set, the keywords used, etc. Unlike conventional advertising, where we pay to show the ad based on different variables – audience, number of viewings… – in AdWords we only pay if the user clicks. But how does this system work?

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