Coinciding with the American Cyber Monday, VISA Inc. announced that it will launch a new system that will reduce the risk of fraud in e-Commerce using transaction analysis in real time.
Since its presentation in January 2013 at the Mobile World Congress, the MasterPass digital payment service has traveled several countries to reach the United Kingdom, where its European experience has began.
Google offers useful tools that facilitate the daily work for companies. From your email service to your Adwords advertising tool.
This week I am going to talk about a global trend that is slowly entering our country. We refer to T-commerce, a new online sales model, but do not get confused! It’s not about selling through tablets (M-Commerce) or selling through Twitter (social e-commerce).
When the Wall Street Journal announced that Google would soon launch a Buy Now button to facilitate search and purchase through smartphones, many saw only one business maneuver to try to make a dent in the eBay and Amazon market.
You buy a gift through an online store and, at the time of receiving or returning it, you discover that the seller allows you multiple contact and interaction options, including physical store, mail, app or webchat.
If there is a social network that “fits” with electronic commerce, which helps create product value and that appeals to specific customer niches, that is Pinterest.
The digital revolution has generated a current of technological innovation that, in addition to giving rise to all kinds of gadgets and applications, is changing little by little many of our habits.
Since the takeoff of intelligent technology and the ubiquitous connection that represents the smartphone, e-Commerce has accelerated the pace in its career to reach physical store commerce.
Technological development and its popularization in the digital business have gone hand in hand since the beginning.
The digitalization of the economy is creating new business models, as well as facilitating the incorporation into e-Commerce of increasingly diverse sectors.
To quantify the growing weight of m-Commerce and the methods of payment via smartphone, one piece of information is enough: according to a study by the United Nations Conference on Trade and Development, in 2019 mobile payment will exceed the use of credit cards. credit, becoming also the majority method of payment of purchases, with 51% of intended use compared to 46% that is estimated to the cards.
In today’s post, I share with you a quick round of tips on how to move your brand identity to your physical store. Do it now!
Promoting a product is not always easy. Here I leave you 20 very effective ways to promote an online product.
I will help you to seduce the media with concrete instructions to create a press dossier that generates notoriety.
Surely today you’ve already heard about Mobile Commerce, that is, electronic commerce through mobile devices and more specifically smartphones.
Surely you’ve heard ad nauseam that today’s online stores have to be all Mobile Friendly, and that those that are not will be left out on both the organic and sales level.
Mobile devices already generate half of the traffic on most websites. Are you going to allow yourself the luxury of not optimizing your mobile presence?