Analyzing all the numbers behind your marketing efforts is crucial to fine-tune your strategy, but one of the data that you should pay close attention to is the opening rate of the emails you send to your users.
It is possible that, unless you have an eCommerce or online business, you still do not know what Pinterest is exactly, although you have probably heard of this platform on occasion.
Mainly all professionals and companies with a digital presence already know what a newsletter is and the benefits it brings, especially in order to achieve loyalty to its subscribers and potential customers.
In an environment marked by the use of social networks, no one can escape its influence and power…
Marketing strategists use some of the techniques of games that can be transferred to other fields such as the world of health, education, business.
Instagram has become a very appetizing candy for any eCommerce. With 700 million active users, it has already surpassed Twitter and can already be considered the second most relevant network behind Facebook, its owner.
It’s almost an automatic gesture. We want to buy something, we go to Google and we look for it.
Facebook launched Local Awareness ads, an ad functionality that allow retailers to reach people who are in their area or are neighbors of their establishment.
The social network aims to stop being just a place of gossip and social activities to become the preferred channel of communication with colleagues and profession with Facebook Workplace.
Now the social network has just launched analytics for Messenger boot. It assumes that application developers will receive information about the performance of their bots and will take advantage of it to improve the experience.
Social networks are increasingly important in commercial transactions, either by driving traffic to ecommerce or by weight in the purchase decision thanks to communication with the brand and advice and input from other consumers in the decisions of purchase.
Facebook continues to reinforce its image as Google’s serious competitor in advertising with smarter tools for advertisers.
Social networks have been one of the great revolutions the Internet has experienced, completely changing our browsing habits.
Programming a web page is very complex and there is a huge amount of details that you can escape, that individually may not have a great effect on the functioning and SEO of your page, but if they add up the impact can be remarkable.
The measurement is one of the most important aspects of the management of an e-commerce.