Amazon has blocked several sellers of Christian products (such as crosses, bibles and other symbols of this confession) based on their conditions for advertisers. This is the case of ‘Christian Fashion Gifts’, a store that had been operating for two years without any problem.
Jeff Bezos is once again under the lens of contradictions and the socially incorrect. A few months ago it was his process of selection of personnel, completely automated, which raised all the alarms by presenting clear racial and gender biases. Now the controversy is focused on their comings and goings because of the advertising of religious products in its e-commerce platform.
Thus, Amazon has blocked several vendors of Christian products (such as crosses, bibles and other symbols of this confession) based on their conditions for advertisers. In them (available here), the company specifies that it “prohibits content that defends or denies a religion. The advertisements may contain references to a specific religion or faith in a historical or fictitious context if the main purpose is to entertain. “
But nobody had noticed this controversial clause until several American media echoed the case of ‘Christian Fashion Gifts’, a store that has been operating in Amazon’s marketplace for two years without any problem and that, suddenly, saw how his advertising campaigns were blocked.
Amazon’s explanation was that the content of that ad, which included images of Christian apparel with biblical quotations, violated its use policy and that other vendors with a similar religious approach would soon be eliminated as well.
“The other vendors who are currently advertising products related to religion are incurring an incorrect practice, which can lead to the suspension of your account,” Amazon detailed.