Although it seems incredible, many countries, especially those that do not have beaches or are not excessively large, are running out of sand. It is a material that is used for everything, in all kinds of industries. Now, a curious machine has the solution.
Due to construction, tourism, the pharmaceutical industry or climate change, two of every three beaches in the world are running out of sand, and it is an increasingly scarce material. In case you’re wondering, the desert sand has a different composition, and it does not work for construction.
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The New Zealand brewer DB Export and the advertising agency Colenso BBDO have found the solution almost perfect. They have created a machine that turns beer bottles into sand.
This sand has been used to build houses, manufacture cement, and fill the sand bunkers of the New Zealand golf courses, thus avoiding to extract sand from the beaches. In this video you can see the machine that turns beer bottles into working sand:
DB Export Bottle Sand, which is what the invention is called, uses a vacuum mechanism that turns a glass bottle into a substitute for sand in just 5 seconds, also separating impurities, such as bottle labels. Each glass bottle produces around 200 grams of sand.
The campaign began a couple of years ago, installing these machines that make sand in bars, offices, golf courses and other places. In addition DB Export has reached an agreement with the most important recycling company in New Zealand, to collect bottles deposited in containers. 3 out of 12 glass bottles in the country are not recycled and are used as fillers and other tasks where they are not used to the maximum. These bottles are the ones that have been used to obtain sand.
In total, 35 million bottles of beer have been recycled, with which 6 million kilos of sand have been obtained that have been used to build houses and manufacture cement commercialized in stores:
The idea has been so successful that they have received requests for machines from Japan, and an agreement has already been reached to install 500 machines in Dubai.
Any idea that involves drinking beer, will end up being successful. If you also have an ecological approach, everyone wins…