Don Hoffman, founder of Vine, has launched in beta the Byte app, Vine’s successor, which aims to revive the success of the popular social network of six-second videos that were played in a loop.
“Byte has been released in beta to be tested by 100 users or developers.”
The announcement was made by Hoffman through Twitter, where he included a video of what the Byte interface will be and another of what the registration process will be like, as well as user ratings (as can be seen in the tweet we included).
Apparently, the app will have a design very similar to that of Vine. However, the app will show the videos one after another in vertical format, distinguishing itself from the boxes with loop videos that characterized Vine.
For now we only know that Byte will allow the upload of recorded videos at the moment. That is, users can not share videos stored on the reel. It has also been pointed out that the interface of the app allows users to comment and give likes, but does not have the function to follow. However, it is believed that this format will undergo major changes before the app is officially released to the public, something that is expected by the end of the first semester.
Before the Tik Tok phenomenon, the leadership of YouTube and the existence of the stories, Vine was the first application to host the format of short loop videos. The app became one of the most popular social networks of the moment. Influencers of international stature took their first steps in the app – they were known as viners – and this had great success until, after being bought by Twitter, it closed definitively in 2017.
That is why its founder, Don Hoffman, now wants to fix the errors of the app in the past with the launch of Byte. In particular, the intention of its founder is to work hand in hand with content creators, who previously migrated from Vine to other platforms to see that they could not obtain a direct economic benefit from the app.
The public launch of Byte is still a distant event although it is expected by the end of June, it might not be like that. At the moment the app has only been released in beta and invitations have been delivered to 100 users or developers who are already messing with it.
Byte could fill the niche market between the big platforms like Instagram and YouTube and the teen content that TikTok promotes. However, only time will tell if the app achieves the same success as its previous Vine.