Amazon CEO Jeff Bezos is the richest man in the world. But in order to create his business empire, he had to make these four business movements.
The richest man in the world, the boss of Amazon Jeff Bezos, has carried out during his career several significant business movements.
Therefore, reviewing each of the steps you have taken to become one of the most well-known and valued people in the business world can be very useful to see where your success comes from and how you had to risk everything to achieve the current empire that owns:
- Leave his job to create an online book store in 1994: When Bezos decided to launch Amazon, he had to give up his stable work for what was an unknown that he did not know how it would turn out. So he went to talk to his boss, who tried to convince him not to leave his job, because that idea for someone who had a stable job was not very accurate. “Seen from that point of view, it was really a difficult choice, but ultimately, I decided that I had to try. I did not think I would regret trying and failing. And I suspected that I would always be haunted by a decision not to try. After much consideration, I took the less secure path to follow my passion, and I am proud of that choice, “said Bezos in the Princeton graduation speech in 2010.
- Launch of Amazon Prime in 2005: When Amazon launched Prime in 2005, many people doubted that anyone would pay the $ 79 per year fee. “We never thought it would not work. This was an experiment that we knew we were going to make work. Failure was not an option, “said Greg Greeley, then vice president of Amazon Prime Global.
- Give up books: On November 19, 2007, Amazon launched the first Kindle. This was not the first electronic reader on the market, but it was one of the main ones and it was a big change for Amazon. “My first day on Amazon was the day the Kindle was launched, on November 19, 2007. I entered the office and everyone was going crazy. I thought that would be that way every day, “explains Chris Green, Amazon’s vice president of hardware design at the company. Green states that the next morning, all the Kindles had been sold in one day.
- Buy Whole Foods: In June of 2017, Amazon announced that it was buying Whole Foods. “This is an earthquake that crosses the grocery sector and the retail world. We can only imagine the technological innovation that Amazon will bring to the shopping experience for the consumer. Now, we can see in retrospect that his recent hesitation around the experience of brick and mortar, as an experiment, was just a rumble of the seismic event in sight, “said Mark Hamrick, economic analyst at Bankrate.com. This movement has been described as a powerful movement for Amazon.