YouTube has explained what role mischievous words play (and which in particular) when choosing a video to contain ads and, thus, make the content profitable.
The video platform warns in its rules that content that includes strong language may lose monetization and ads, but so far, it was not very clear which expressions were allowed and which were not.
“YouTube divides words and mispronounces that can cause ads to be lost to a video on three levels.”
That is why through a video published on the own channel Creator Insider has been explained what kind of expressions can be used without losing monetization and which involve the withdrawal of ads. Keep in mind that this list only contains words in English, so in other languages remains a mystery. Still, it would be logical to extrapolate.
YouTube rates misbehaving at three levels: safe words, words that could potentially remove ads, and words that automatically eliminate any possibility of monetization.
On the first level are expressions like “shit”, “hell” or “damn”. Even “fuck”, if the word is covered with the typical beep. On the second level are words and expressions like “fuck”, “motherfucker”, “asshole” or “douche-bag”.
The platform indicates that many companies may choose not to attach their ads to videos with this language, and that the more frequently these terms are used and, above all, if they occur at the beginning of the video, the greater the possibility of withdrawing advertising. Still, other companies may continue wanting to advertise in videos with this message, so it is not 100% strict.
The third category would include insults related to hate speech and racist, homophobic or discriminatory terms of any kind. Any video that contains this type of language will be automatically removed from the monetization program.