“I finished the [blog] post reflecting on the fact that, despite all the changes in my life, maybe I wasn’t so different after all. If I typed it, maybe I could believe it, too.”
By Stephanie Nielson.
Of course you can make money from a blog!
In fact, getting money with a blog is something that is available to anyone (as long as you strive to get it and have patience).
How much money can be earned with a blog?
It is a complicated question to answer because it depends on many factors.
You can see cases of bloggers who barely earn a few cents a month to American bloggers who make up to 6 figures per month. So knowing how much a blogger earns depends on many factors (time, authority, business model, ways to monetize it, etc.).
In the Hispanic field it is increasingly common to find a blogger who manages to live off his own online business but, as I said before: you can make money with a blog, although it is not easy or fast.
So if you think that with a blog you will earn a lot of money without effort and in a few months it will be better to dedicate yourself to something else.
How do you earn money with a blog?
The first thing you should know is that you do not have to dedicate full time to the blog to earn money with it. But it is clear that the more time and effort you devote to your project, the greater the profits.
To know how to make money with a blog on the internet you will have to invest time and money in training and in your project as in any other business.
Compulsory steps to earn money with a blog
A professional blog is an online business and you have to treat it as such.
So if you are a blogger who has not been around for a long time or if you still do not know how to make money with a blog, here are some basic but essential steps.
Create a blog
Obviously, if you want to make money with a blog you will have to have a blog.
Can you make money with a free blog?
This is one of the most common questions and the answer is clear: yes.
However, you should take this very carefully. The free blogging options are not the best option.
When you decide to create a free blog you have to keep in mind that you will not have full control over it and the chances of making money with your blog are quite limited.
The free platform that you use to create it can close the blog or change its policies to monetize it without notifying you. Therefore, there is a risk that many people are not willing to take.
My recommendation to have absolute control over the ways to make money with a blog and about the blog itself is to create a professional blog with a hosting of its own. For an expense of between 5 and 10 € per month with a hosting of your own you can save many problems.
Write content of value
The job of a blogger is to write truly useful and valuable articles for the user.
To make money with a blog you need visitors and readers. And to have visitors and readers you must write good content.
So once you have created your blog, it’s time to get down to work and write content that solves a user’s need:
- Solve a problem.
- It provides information about what you are looking for.
- Calm and appease your fears.
- Teach something new (tutorials, guides).
Write articles and excellent posts, speak from your knowledge and experience and solve or provide what the reader is looking for. That is really the value content.
Establish relationships outside the blog
In addition to creating valuable content, you must do networking.
Create relationships and a community outside the blog both in the offline world and social networks and other blogs and websites.
Not only is it enough to be active on your social profiles and automatically post on Facebook or Twitter.
Here you have more ideas that you should put into practice to create relationships around your blog:
- Participate in Facebook groups of your theme or create your own.
- Start conversations on twitter with readers or bloggers that you follow.
- Comment on other blogs providing extra information or solving doubts.
- Always respond to comments on your blog or social networks.
- Register in forums of your topic and participate in the debates.
- Write as a guest on other blogs.
- Support and share content from other blogs.
- Be friendly and focus on meeting people and not on taking advantage of a relationship.
The goal is to be helpful, talk about what you know and build relationships with other people interested in your topic.
Secure your brand and authority
Work on social networks and establish yourself as a benchmark in your sector.
This is not done overnight, it takes a lot of effort, time and perseverance but it is essential to build your authority and confidence for the readers.
As you write on your blog and participate in social networks you should think about what kind of reputation you want and are winning.
How do you want to be recognized by others, by your brand or by your name? Do you associate the name of your blog with your theme? Why would you like to be known?
All these questions must always be present because they are the ones that will create your brand.
Choose the best ways to make money with your blog
Before starting with your project, you should already be clear about the ways to earn money you will use in your blog.
However, until you have worked on the previous steps, you will not start earning a huge amount of money with your blog.
But before seeing the best ways to make money with a blog there are several things you should know:
- Part of a blogger’s income does not come directly from writing articles on his blog. That is, a blog is not only a method of generating income, but through it you can reach other income channels. Examples of this are blogs with stores, those that offer infoproducts such as ebooks or courses, etc.
- Making a blog and making money with it takes time. It is something that I have already repeated in the blog, but you must be clear that without work, effort and perseverance you will not get anything. Luckily this is something that is achieved if you really intend it.
- The key to making money with a blog is to diversify the sources of income. Do not put all the eggs in the same basket.
- There is no perfect way to monetize a blog, and this is the best. You do not have to focus on a particular method. Each blogger has its own combination and percentages of each income source. There are many possibilities and your duty is to find the best possible combination for your project.
- The theme directly influences the income and how to make money with a blog. It is not the same to have a personal business blog where the income from the sale of products, infoproducts and services prevails, to a meganicho blog where most of the money will come from Adsense advertising.
Ways to make money with a blog
It can be classified into six sources of income in a web or blog. So after the previous notes, it is time to see the different ways to generate income with a blog on the internet.
- Physical products.
- Digital products or infoproducts.
- Affiliate Marketing.
Sales of physical products
The classic sale but through an online portal, either a pure and hard blog or an online store with blog.
Nowadays, many bloggers are deciding to write and sell their books through their blog.
In addition to using more traditional advertising and selling them in bookstores, they take advantage of their online channel to sell their books directly to their readers.
As if it were an online store, they are responsible for processing and sending orders to reach each customer. Selling books through a blog seems to me the best option for all writers and bloggers who love reading.
On the other hand, it is also common to combine physical books with ebooks to sell them on your blog or on Amazon. So the client chooses the format that he likes the most.
Are you a handyman? Do you love DIY and craft items? Consider using your blog to sell handmade items through it or use Etsy or Handmade at Amazon.
Nowadays, having a blog with your own store is very easy thanks to the WordPress Woocommerce plugin.
However, standing out from the crowd is not an easy task. So to use a blog and be consistent with it is essential.
You can sell products already created and use your blog to promote them.
It is the typical case of an online store: you buy the cheapest products from a supplier or wholesaler and you endeavor to sell them more expensive through your website and send orders.
But the thing does not end here. You do not have to sell your products. Do not even send them yourself.
This is the case of dropshipping. With this model you are in charge of selling and promoting products from a third company (not all companies do dropshipping) and this company is responsible for sending the order. Of course, this third company takes a commission to sell and send their products to your customers.
Digital products or infoproducts
What is most fashionable now is selling an infoproduct (or digital product).
Selling digital products has many advantages, but without a doubt, the most important ones are that you have no shipping or production costs and that the customer receives the product instantly.
There are many digital things that you can sell with a blog. Let’s see some of them:
Photographs and images
Are you a photographer or graphic designer? Why not boost your authority and your income by promoting your images and giving tips on this topic in a blog?
As with physical products, this option is paramount for writers.
However, the theme of the ebook can be any, so selling ebooks is a good option for any subject.
Of course, your ebooks should be worth it. An ebook is a book and it has to be extensive, it is not worth 20 or 40 pages on a subject.
The best of all is that you do not have to focus the sale of the ebook only on your blog. You can use Amazon to sell it perfectly. In my opinion, the key to earning enough money with ebooks is to make more than one and take advantage of all the platforms to make it known.
What better way than to be a reference in your sector and sell courses on your subject?
This time your blog is the best way to offer courses. Of course, this takes a great job but it is where blogs that earn the most money in Spain really win.
The format can range from ebooks as we saw in the previous point, to courses in membership communities, videos, webinars or even audios (depending on the theme, of course).
Sell software, apps, templates or plugins
If you are a crack in programming and you want to make money with a blog you will only have to get down to work.
Create a blog about programming or about a type of software and sell your own software through it.
There are many authors of templates and plugins for WordPress, so it is clear that it is a market with enough demand. But of course, the possibilities are much broader. From templates for other CMS, to software for companies or mobile apps.
Once again, the limit is in your imagination (and your knowledge).
Sale of blogs and websites
Can you use a blog to sell other blogs and websites?
Of course you can..
Of course, as I mentioned above, none of these things will be sold if you do not transmit confidence and really show that you do well what you do.
The process is not simple and every blog or web has its work done. But if you do it well and you position the web or blog, you will not lack buyers.
We come to what is probably the fastest way to start making money with a blog.
Everyone is good at something. And if you get a position as a reference in your subject you will not be short of the clients that request your services.
At this point you have to think like a freelance. Take advantage of your skills and think what services you could offer. One very common is the mentoring or consulting service on what you excel at.
When selling services on your blog you should keep in mind that your time is limited. It is not a scalable way to get money with a blog but if you are looking for “quick money” offering services is a good strategy. But your benefits will depend on your time or the people you delegate. Even so, I think it’s the best way to start earning money with a professional website.
Here are some examples:
- Content editor
- Online tutor (of any topic you can think of)
- Graphic designer
- Web designer
- Virtual assistant
- Video or image editor
- Social Media Manager
- Psychology sessions
- Web analyst
- Community Manager
As an affiliate, you will be responsible for promoting the products or services of a third party (company or individual professional) and for each sale you make with your affiliate links, you will receive a commission percentage.
This source of income is one of the most powerful in the world of blogging. And it is widely used in professional and personal blogs as well as in niche blogs focused on affiliation.
The way to join an affiliate program is very simple:
- You look for a platform with affiliate programs or contact a professional who offers it to sell some of their products.
- You create your account as an affiliate.
- The platform will offer you unique affiliate links for you and account for your sales.
Promote in your blog the products or services that you are affiliated with (with your affiliate link).
- For each sale made through your link you take a commission.
- You earn money at the end of the month or when you reach a minimum amount of income with the platform.
As you can see, the operation is quite simple.
Regarding the forms of being affiliated you can find from independent professional who offer it to many platforms. The platforms most used in affiliate marketing are:
- Awin (old Zanox)
Asking for a donation by Paypal to your readers is something that is not very widespread. However, it works quite well on English-speaking blogs.
And it is one of the easiest ways to receive money. If you write quality content, surely there will be a reader who would support your blog sending you a small donation.
It is one of the simplest ways to start, you just have to use the code provided by Paypal for this purpose.
If you give it a little time when ordering it and generate really useful content, the reader will see nothing wrong with sending you a donation. In fact, I’ve done it once.
Who has not seen Youtubers or streamers on Twitch accept donations for entertaining with their content?
Well in the case of blogs is exactly the same.
Of course, this way of making money with a blog will hardly cover the expenses. But that’s exactly what donations are for, right?
How to start making money with a blog
Tips to make money with a blog
It is a long process and there are no magic formulas to achieve it. What works for a blogger does not necessarily have to work for you.
There is no better way to make money with a blog. Everything will depend on the theme, the type of blog and your personality when choosing sources of income.
Now you know all the techniques and methods to make money with a blog, but it is you who have to get down to work. So to finish I leave you with 6 essential tips to start making money with your project:
Investigate and think about ways that go best with your personality
Analyze the viability of your blog according to the different ways to earn money. Ask yourself questions like these:
- Are you an introverted or extroverted person?
- Do you like to work with clients?
- Do you have a predilection for teaching?
- Do you like the theme of the blog?
- How are the other blogs on your subject doing?
- Are you going to dedicate yourself fully to your project or just want to earn extra money?
Choose a theme that you like
Passion is always spoken of as a fundamental pillar to create the basis of a blog.
The truth is that you will spend a lot of time with your project (probably years), so having passion for what you do is a plus. But it does not necessarily have to be your great passion, especially if you do affiliate or niche blogs.
The important thing is that you like what you do, be it the theme or the simple fact of doing niche blogs.
There must be demand
When you create a blog of any kind, it must be something that you know will be seen.
The chosen theme should be something that people really look for or that generates a solution to a more or less general problem within your audience.
In the case of niche blogs, this translates into topics with keywords with many monthly searches. The more searches you have the better keyword, but the harder it will be to position.
As for professional or personal blogs, the goal should be the same: reach the largest number of people who have the problem that you solve. The more people there are, the more likely they are to earn more money.
Do not stop learning
If anything, the world of blogging, and the internet in general, is that it is constantly evolving.
You must train yes or yes. Every day new disciplines, techniques, social networks and tools come out. As in any profession, your duty is to be up to date in all this to learn new ways to monetize and reach more people.
Fortunately, this is achieved by experimenting, reading and even doing some course. But everything is at your disposal.
Diversity is the key
I have mentioned it before and it is something that you must have very clear. Preferably do not focus on a single method of monetizing your blog. Combining several sources of income minimizes risks and possible losses.
Imagine that a way to monetize ceases to be profitable or is prohibited by some law. Make sure you have more than one monetization path so you do not look silly if this happens.
Do not get frustrated
You already know how to get money with blogging but making money with a blog is a project that you should take in the long term. This takes a great job and you must be patient and constant.